
For years you have seen people looking face down at their cell phone as they walk. Well this last week you may have seen individuals, couples and groups with each person looking at their phone…laughing…smiling…and make claims about gyms, battles, eggs, lures and finds.
Next time you see someone acting like this while walking in your neighborhood, ask them, “Are you playing Pokémon Go?” Their eyes will light up and they will exclaim, “Yes!”
This week Pokémon Go was uncovered and it’s lit. In fact, I heard of twice this weekend where the entire app was shut down because of server overload and of a person who literally stopped on the freeway to catch a Pokémon.
Once you starting looking for the Pokémon Go players, you will see them all over the place. The pictures above are just five of the eight groups in my neighborhood playing Pokémon Go during my 30-minute jog this afternoon.
“What’s amazing is the age group.” said one Pokémon Go player this afternoon. “This game involves all ages. It’s not just kids, but people in their 20s and 30s” (I was hoping he was sharing this with me because he was including me in that demographic). I just watched a family – aged children, teenager and Mom – drive by slowly in a four-door with each member (minus Dad the Driver) on their phones. They were playing Pokémon Go.
We see many players from our house, because across the street is a park where there are eight “Pokéstops” and a Gym. That’s a lot. We get a lot of Pokémon Go action on our street. These geographically placed “Pokéstops,” found as park benches, signs, buildings or other landmarks, are the key to the app. That is what all of these players are looking for in this GPS-enabled map search game.
The only issue, was that, as of last night, I didn’t know all of these details. Up until about 1 a.m., I noticed an significant number of people walking into the dark park. Groups of teenagers and young adults slowly moving, holding their brightly lit phones close. I noticed cars driving slow and turning around to pass the park numerous times. Something was up. This isn’t 2007, this age group is no long geocaching. Concerned about the number of people in the park, I called the police to let them know. I hadn’t put together and/or localized the Pokémon Go phenome.
Too many people in the park on a Saturday night is a small issue in today’s world. Pokémon Go is helping to address a couple of today’s big issues. First, most of us need more exercise. This is an app and a game that gets you moving. It’s not static, you must move and, at this point, the best way to play the game is on foot. In fact, if you get an “egg” in the game you must go two kilometers to have it become a Pokémon.
Second, this is a game that creates community. You can play it in a group and it’s even more fun to play with others. It is not a completion. Multiple people can catch the same Pokémon and that is why it can be played and enjoyed with friends.
Yes, this app, like many others, is going to be a time waster. Our waitress today at brunch shared about how her life “has been consumed by two hours a day of Pokémon Go.” It’s also going to have more people with faces down on their phone walking into poles, the street and/or each other.
I’ll take a little time wasting and wayward walking for people moving about in my neighborhood with a smile and a group of friends.
In this battle for fitness and community, I choose you, Pokémon Go!